Peter will be directly managing sales throughout the region, responsible for maintaining customer satisfaction levels and heading up after sales and marketing development to reinforce and build the Group’s preeminent presence across APAC. Peter Mahony, from the United Kingdom, has more than 30 years’ experience in marketing and sales throughout Eur
Peter will be directly managing sales throughout the region, responsible for maintaining customer satisfaction levels and heading up after sales and marketing development to reinforce and build the Group’s preeminent presence across APAC. Peter Mahony, from the United Kingdom, has more than 30 years’ experience in marketing and sales throughout Europe and in Asia. With a solid background in mechanical engineering Peter started his career in yacht manufacturing and sales with the UK’s largest boat builder, where he excelled to become sales director for their largest retail distributor. Peter became involved in developing and managing the strategy for a focused approach to superyacht sales. In 2008 he moved and took the lead role in the launch and ongoing sales of a full range of production superyachts for one of the worlds largest producers. In 2013 an exciting opportunity arose to move to Asia and apply his extensive experience to build up the firm’s Asian presence, market share and a strong regional sales network. Benetti’s global general manager Christos Ramnialis said: “It is our great pleasure to welcome Peter onboard to lead our excellent team in Asia. With Peter’s extensive experience, profound market knowledge and exceptional leadership, we are confident we can provide the best brand experience to Benetti’s existing and potential customers.” Commenting on his appointment, Mahony said “I am delighted to be joining the Benetti brand, particularly at such an exciting moment in the company’s development. I am already based at our offices here in Hong Kong and am looking forward to contributing to the firm’s reputation for quality engineering and outstanding craftsmanship as well as our valued customer and after-market service which is globally renowned. It is a great honour to work with Benetti and the team here in Hong Kong and to have the opportunity to help bring Benetti to next level.” MORE NEWS FOR YOU ALL News ALL News May 5, 2026 Benetti Lady Estey: Double Victory at the Venice and Singapore Awards January 29, 2026 B.NEOS: THE SOUL OF SILENCE December 19, 2025 THE 26° EDITION – THE HOUSE OF YACHTING November 28, 2025 Benetti: AI Revolutionizes Yacht Production November 7, 2025 Angel Zhou President Of Sales For Asia November 5, 2025 Benetti, Middle East e Qatar Boat Show October 29, 2025 Azimut|Benetti Opens New Americas Headquarters in Fort Lauderdale October 24, 2025 Benetti Debuts At Pier Sixty-six For Flibs 2025 September 27, 2025 BENETTI, A NEW CHAPTER FOR THE STEEL LEGACY September 19, 2025 Two Benetti Premieres at Monaco Yacht Show 2025 CLOSE