The first episode in Season 4 of Heesen’s YachtTalk follows the exciting collaboration between Heesen and its brand partner, Eysing. Located down the road from the Dutch shipyard in North Brabant, Eysing was founded by four young entrepreneurs in 2014 when they decided to bring back one of the most iconic...
The first episode in Season 4 of Heesen’s YachtTalk follows the exciting collaboration between Heesen and its brand partner, Eysing. Located down the road from the Dutch shipyard in North Brabant, Eysing was founded by four young entrepreneurs in 2014 when they decided to bring back one of the most iconic motorcycle brands in Dutch history. To learn more about the concept, Heesen sat down with Eysing’s head of sales, Stijn Smit.
Back to the Future Eysing is a Dutch company born out of a passion for automotive design, says Stijn Smit. “Our original identity was inspired by the legendary brand Eysink, which was founded by a true automotive pioneer. His son, Dick Eysink Jr., made a legendary motorcycle called the Alpine Hunter, which he built out of scrap metal, raced in the 1931 International Six Days trial in the Italian Alps, and won.”
Alongside the surprise racing victory, Eysink placed the Netherlands on the motorcycle map by producing the first fuel-based engines. Today, Eysing is reinvigorating the brand’s heritage with a sustainable twist by producing fully electric mopeds. The two brands are differentiated by a subtle name change; the original ‘k’ now replaced with a ‘g’ to separate the past from the future.
This Superyacht Guide item is an original editorial summary based on the official Heesen Yachts news release.
Image source: Heesen Yachts official news release.