Maison FRED marks its 90th anniversary in 2026, revisiting the legacy of founder Fred Samuel and the jewellery house's signature emphasis on light and coloured gems.
FRED is celebrating nine decades in jewellery, a milestone that invites a look beyond individual collections to the ideas that have held the house together. Founded by Fred Samuel, the maison remains closely associated with joyful colour, distinctive stones and the play of light across fine jewellery.
A founder's point of view survives
The anniversary programme puts Samuel's personal outlook at the centre of the house's identity rather than treating the date as a purely commercial event. Its contemporary collections still draw on his affinity for sunshine and the expressive potential of gems.
Light becomes a design principle
Colour and radiance are recurring themes across FRED's jewellery and high-jewellery work, shaping the way stones are chosen and combined. That continuity helps explain why the brand describes itself through a distinctive relationship with light rather than one silhouette alone.
Heritage as a starting point
The company presents the anniversary as an occasion to develop its future while retaining craft and a recognisable character. For collectors, it offers a reason to examine the lineage of a piece and its place within the wider FRED story, rather than considering a current release in isolation.
Source
LVMH