Guerlain has unveiled a new L'Heure Bleue interpretation by Delphine Jelk, combining a specially developed iris tincture with the original fragrance's heritage.
More than a century after Jacques Guerlain drew inspiration from the blue light over Paris, L'Heure Bleue has been revisited for a new generation. The latest interpretation by Guerlain's Director of Fragrance Creation, Delphine Jelk, seeks to keep the atmosphere of the 1912 original while changing how its central ingredients are expressed.
An iris developed over three years
The new composition features an exclusive tincture prepared from selected Italian iris rhizomes after three years of research at Guerlain's Orphin manufacture. Traditional maceration in alcohol draws out an airy side of the ingredient, giving the fragrance a new dimension without cutting its historical link.
Familiar materials, different balance
Iris and orange blossom remain central, with vanilla contributing warmth and depth. The result is intended as a reinterpretation, not a claim that the original L'Heure Bleue has been replaced, and the historic scent remains in the Légendaires collection.
The bottle tells the same story
The signature inverted-heart bottle, originally designed by Georges Chevalier for Baccarat, now carries a blue gradient and gold detailing. Its refillable design is a practical element of a launch otherwise strongly tied to memory, craft and the fleeting light that first inspired it.
Source
LVMH