22.5m Ferretti Yachts 720 Heads to Cannes with Redesigned Layout
The redesigned 22.5m Ferretti Yachts 720 will appear at Cannes Yachting Festival 2026 with revised styling, expanded glazing and a new hardtop. The four-cabin …
By featuring this couple, the campaign reaches out to the millennial generation, whose attitude is more relaxed and less convention-based: they wish to remain themselves, authentic and in constant search of new life experiences. The will to live free is characteristic of Generation Y; they are fully aware of the state of the world and aim to rewrite social norms through a more epicurean approach.
From Wednesday 28 September to Saturday 1 October, the MYS is determined to give the new pleasure-seeking generation a proper introduction to world of superyachting. Hence the show’s advertising campaign: picture a young couple that has come to the Monaco Yacht Show to discover the fascinating world of superyachting.
By featuring this couple, the campaign reaches out to the millennial generation, whose attitude is more relaxed and less convention-based: they wish to remain themselves, authentic and in constant search of new life experiences. The will to live free is characteristic of Generation Y; they are fully aware of the state of the world and aim to rewrite social norms through a more epicurean approach.
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The redesigned 22.5m Ferretti Yachts 720 will appear at Cannes Yachting Festival 2026 with revised styling, expanded glazing and a new hardtop. The four-cabin …
Azimut will stage the world debut of its 43.6m Grande 44M flagship at Cannes Yachting Festival 2026. The four-deck yacht offers five or six …
Pershing will stage the world premiere of the 27.97m GTX90 at Cannes Yachting Festival 2026. The four-cabin Sport Utility Yacht pairs twin MAN V12X …
Princess Yachts will give the all-new X90 its global premiere at Cannes Yachting Festival 2026. The 27.11m model offers up to 10 berths and …
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